Marinfood

Message from the President

seeking fravashi

The year 2020
It started with the corona pandemic, and the world has been overwhelmed by its darkness. The long-term Abe administration has ended, and we have seen the birth of a star called Naomi Osaka. The year ended with the presidential election of the United States of America.
Personally, last year was the year that I looked back at my past and my future, observing my own age written on a hotel register. I should really look into the big spirit that I had when I was little to regain my energy.

The Kanji or Chinese character of the year 2021 -祭 matsuri, or festivity -
The kanji was chosen by the Kanji scholar Tetsuji Atsuji. The character is to signify dedication of meat with hands to the deity that landed on earth. 月 signifies meat, 又 is hands and 示 is a table that the deity grounds on when landing from the sky. I should hope that the year 2021 is the one to celebrate liberation from the corona virus. Just thinking about village festivals, summer festivals, and harvest festivals brings me excitement.

Cited in the magazine "Toyonaka Chamber" from Jan 2021


Definitely I am climbing the slope of getting older. For the past half year that the corona virus hit the world, I have been busy responding to the crisis and also spending time watching movies at home during quarantine.
I am currently watching about 150 to 200 movies a year. From the 30s to 60s while I was busy with my work, I could not watch movies at all. Even though I try as hard as possible, I probably can only watch about 3000 movies at most in my whole life.
I guess Choji Yodogawa san and Shotaro Ikenami san watched about 15,000 movies in their lifetimes.
There would be about a million movies since movies started. How little we can do in our lifetimes.
I am writing down my own rankings and short comments about the movies I watch on my flip phone. I could not continue writing diaries, but I naturally write down memos on my cellular iPhone. I am far away from playing games on smart phones and LINE, but I cannot be grateful enough to Mari Matsunaga san who developed iPhones.
I recently started squatting when I get up in the morning. It is because my back got strained last year and I recognized that my health was declining. It is only about 5 minutes, but I do continue it gasping. I also visit a doctor twice a month for pelvic adjustment. I am calling the doctor 'Umeyasu', a famous character of a doctor of acupuncture in the stories written by Shotaro Ikenami. My correspondence with him has been about 15 years. He has cured my strained back and my chronic headache disappeared because of him. My back pain that comes from golfing is not serious anymore. I have known many massage therapists but he is the only guy who stimulates my psoas major muscles.
Cited in President Greetings in summer 2020


A Dirigible Thinking of ingenuity of Holland, I am breathless.
It is loaded but floated gently, a ship in the sky.
There is breeze that goes through, which follows the bellows.
There is no water that goes and comes back, yet it passes through clouds and hazes.
I doubt if I am seeing a waterfowl flying through miles.
I should not begrudge a wizard stepping upon a void.
For many years I have envisioned a heavenly palanquin in the sky.
I wish that I can ride and greet the heaven far away.
(A Chinese style poetry, with seven-word lines and eight phrases)
Introduction to the poem "A Dirigible"
A Dutchman dedicated a drawing of a dirigible to the magistrate. It resembles a large ship in the sky, and it floats when you send air with bellows, and when you let air off it lands. There is no fear of subverting or crashing. I (Usai Yoshimura) saw this recently, and I found it unparalleled for thousands of year's history.
Excerpt from "Collection of Poems by Usai Yoshimura (great2 grandfather of my father who lived from 1749 to 1805 in Nagasaki Prefecture)".


There was a snack bar in the underground of the Clark Hall of Hokkaido University called Elm around 1972. The mistress of the bar said that I should be flying away by wind. I was thinner 20kg than now and had long hair. I cannot recognize myself in photos at that time.
I also was not confident of being able to graduate, so I thought I should transfer to the department of philosophy, so I applied to the department of Philosophy of India helped by various information. I could not actually answer any questions by three professors and assistant professors at the interview.
On the other hand, as I keenly recognized my ignorance of Japanese culture while I was wandering Europe, I knocked on the door of the school of Urasenke of Tea Ceremony in Hokkaido. Two years after, I was designated to serve tea at the first tea ceremony in the New Year. A senior disciple of the Head Master in Kyoto visited Hokkaido, and all the masters of the school of Urasenke in Hokkaido gathered in the hall where a tea-ceremony room was set. I enjoyed a magnificent view when serving tea from the higher position.
An American guy who was serving tea along with me knocked down a bowl because of tension and tea spread on tatami floor. All the people in the hall were frozen for the moment. I looked at the disciple from Kyoto, and he waved his hands at me suggesting that I should clean. That moment I got close and cleaned the floor with Kaishi (Japanese washi paper for use at the tea ceremony). After the ceremony my teacher thanked me. Several days later he called me and asked if I did not want to be a disciple of the Head Master of Kyoto. I was living an unstable life, but I said no to that request.
Cited in the Magazine Hoozue, April 2020.


Humans can achieve anything as he or she deeply thinks that he or she could. When you think you cannot, you cannot. When you think you can, you can. So everything becomes as you truly believe so.
Cited from "Realization of Success" written by Tenfu Nakamura.


"It is not possible to mention the moment that Kissinger turned into a realist from an idealist. A historian John Gaddis said that idealism and realism should not be taken as positive or negative charge. It is not this or either, rather it should be regarded as the both extremes of a spectrum that has a certain width, which people act upon according to the situation. Some people might be attracted by either charge throughout their lives. On the other hand, some people might be attracted to one side one time then to the other side. Some people might have a true intellect that can hold two very different ideas and yet can function properly, and also can adapt to unexpected life incidents. I think this might be the truth of strategy. In other words, it is the ability to follow through both the long term objectives and short term managements suited to the occasions. In the movie 'Lincoln' Lincoln said to a Congressman Thaddeus Stevens that if you follow your own compass then you will not get caught in the mud."
Cited from "Cited in "Kissinger" written by Niall Ferguson.



There are 4 Corporate Policies in Marinfood.

I Core Competence
We profess establishing clear priorities, concentrating on essentials, differentiating our products. We make many only-one, and number-one products and polish them. Then we have the definite raison d'être.

II Customer Focus
The true governor of the company is our customers. Our company's existence is dependent on our customers' hands. Our company's whole organization should be open and directed to customers.

III Speed
IT is about speeding up innovatively. In order to speed up, what you can do in your mind and heart is to decide the priorities, scheduling and to stand up and make action. Do not postpone what you can do today until tomorrow. You should start now.

IV Management by Wandering Around
We should wander around clients, markets, factories, and factories of other companies. Wander around looking with your eyes, listening with your ears, sensing with your skin, and thinking. The site has the mountain of treasures. Dig up gold ore. Encounter with unknown with your pioneer spirit.

There is a story called "Don Quixote" written by Cervantes, a Spanish writer 400 years ago. The story of Don Quixote who is riding on a scrawny horse, believing in chivalry, and hurling toward a windmill is still told today because his dreams are senseless, and yet beautiful.
600 hundred years ago, Zeami, the master of Japanese traditional stage art of Noh, wrote in his "Kaden-no-sho"(A Book to Convey Flowers) that "Mai (dance) is based on Noh (drama), though, Mai (dance) has to have a flower (spell or charm)." The 6th Kikugoro Onoe, the prestigious Kabuki Actor left a poem at the end of his life, "Not enough, dance and dance to the other world."


Our food industry is surprisingly low-key, low-tech, and conservative, when compared with other industries such as bubble economy, electrics, computing, information, media, automobile, apparel, and housing. Our tendency to prefer mother's home cooking continues throughout life, which can prevent us from experiencing new tastes and new flavors, compared with fashion and hobbies. However, once clients like our products, it may continue through many years.
Besides, I also believe that our food industry is full of potential. Japan's food industry is a 100 trillion yen market. Japans automobile business is a 10 trillion yen market. Housing industry is a 25 trillion yen market. The food industry is bigger than any other industries.
When you look at the food industry abroad, it is a 1500 trillion yen market. In 2050 it is going to be 3000 trillion yen market, which is a dazzling dimension. Every one of us in the food industry has boundless possibilities.

Emails from our clients through our Homepage:
"I watched the Presentation Tournament movie. I was moved and excited to see everyone's fighting toward winning and also the efforts of K san who won consecutively three times." "I saw a movie of everyone's first visits to shrines and playing new year games. I felt a good working environment. I felt Marinfood's products are fine also." "I was surprised at vegan series. It is something that everyone can enjoy eating without worry. I thought it may change the world." "My friend told me about your Smoked Butter. Since then I am captured by this product. Just using this can deepen the flavor of the meal." "Congratulations on your new factory in Saitama. It will be the base for your clients in the Tokyo area. I think it will be the drive of growth of your company." "I watched the movie about two people coming from Brazil to the factory in Nagahama in Shiga Prefecture. I was so moved and watched again and again. I was inspired a lot myself."

This year's Business Development Plan Presentation is the 35th year. The progress until today was like climbing up a slope in a sluggish, long-winded pace. This year, we put forth a new slogan "Golden Knight - To Live is to Fight Through -."

Toward my big Marin Dream, I regard to devote myself to decide the direction, solidify my principles, and promote management with sincerity and passion. It is my mission from heaven and I am determined to practice it.


January 30, 2021
President, Naoki Yoshimura

  1. HOME >
  2. About Us >
  3. Message from the President